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Overview

Launched in August 2022, Perplexity AI aims to revolutionize the way users interact with information by providing concise answers accompanied by source citations. Operating on a freemium model, the platform offers a free version utilizing its proprietary large language model (LLM) based on GPT-3.5, which incorporates natural language processing to deliver personalized search results. For users seeking enhanced functionalities, Perplexity Pro provides access to advanced models like GPT-4, Claude 3.5, and others, along with features such as internal knowledge search, API access, and AI-generated image capabilities. In November 2024, Perplexity introduced a shopping hub, backed by Amazon and Nvidia, to provide users with relevant product information in response to shopping-related queries. The platform also expanded its services with the launch of the Perplexity Assistant for Android in January 2025, offering AI-powered assistance across various applications.

Key Features:

Real-Time Answers: Delivers up-to-date responses with inline citations, ensuring transparency and reliability.

Perplexity Pro: Offers advanced features, including access to multiple AI models, internal document search, and image generation capabilities.

Shopping Hub: Provides product recommendations and information, enhancing the shopping experience.

Perplexity Assistant: An AI-powered tool for Android devices that assists with tasks across multiple applications, maintaining context for seamless task management.

Perplexity AI's commitment to integrating advanced AI technologies into the search experience has positioned it as a valuable tool for users seeking efficient and reliable information retrieval.